Professional Experience:
I am a seasoned Communications professional with 17 years of experience in journalism and corporate communications. My career is distinguished by a proven ability to develop and execute innovative communication strategies that drive awareness, community engagement and social impact. I have extensive experience in crafting compelling content, managing digital communication campaigns and building strong relationships with key stakeholders across diverse sectors.
My expertise is rooted in a comprehensive background that includes:
• Journalism: A decade spent as a journalist and editor for leading publications like Outlook Publishing Group, Mint Newspaper, and DNA Newspaper. I specialized in public policy, business, agriculture, and environment, conducting in-depth interviews with key government and corporate figures.
• Non-Profit Communications: I spent 4.5 years at the Centre for Science and Environment (CSE) as a Staff Correspondent. In this role, I specialized in agriculture, land, and the environment, contributing to research and policy campaigns, and creating data-driven content and book chapters.
• Corporate Communications & CSR: I served as the Head of Corporate Communications & CSR at Light Microfinance, where I developed and executed comprehensive communication strategies, managed digital outreach efforts, and led successful rebranding initiatives. I also launched and managed CSR programs focused on education, health and women's empowerment.
• Core Skills: My key strengths include public policy and advocacy, strategic communications, media relations, content creation, crisis management, brand storytelling and public relations. I am passionate about leveraging data-driven insights to position initiatives for maximum social impact.